First off let me state this -
1. This is not another one of those Dell bashing posts that you see around the Internet. Also most of the situation I describe is probably relevant only to Dell's Indian operations.
2. I am a self-professed gadget junkie who cannot live without the many dozens of gadgets that surround me at all times. So if you're like me you'll understand the pain.
OK with that out of the way let's start at the beginning. About 6 months back I bought a Dell XPS M1330 laptop. The laptop is fairly light, 13" LCD, 2.4ghz processor, 2GB RAM, 6 hours backup (9 cell battery) etc. I was very happy with this laptop and started using it as my primary laptop (office and home).
The trouble started during the last week of April when the display started flickering and showing strange patterns on the screen. Being the adventurous soul that I am I tried fiddling around with the laptop by reinstalling drivers and connecting it to an external display. That worked for a few days after which the display died completely.
OK so the laptop was just 6 months old and well within warranty so I went online to Dell's award winning customer support website and registered an online complaint (or "trouble ticket" as they like to call it - I was wondering if customer support departments worldwide are actually referring to customers as the real trouble tickets?).
I promptly got an automated email from Dell stating that my request had been logged and that someone will get back to me within one business day (and it devoted an entire paragraph to explain in great detail that an issue reported on Sunday night must be assumed to have been reported on Monday morning or something to that effect).
A couple of days went by and no one contacted me. So I went back to the award winning Dell customer service site and submitted a reminder using the tiny "Unresolved issues" link at the bottom of their support home page. I again got back an automated email stating that my unresolved issue will be looked at within one business day.
A few business days went by and nothing happened.
Moral of the story so far - the online support request system is probably manned by one or two support staff who have to sift through thousands of such requests so it will probably take them a few years to get to my complaint.
I then decided to try the phone route.
A word of advise at this juncture. If you are planning to contact the customer support phone number of any company (not just Dell) make sure you either have a speakerphone or a good Bluetooth headset. Calls to customer support departments are full of horribly long hold times and without the said speakerphone or Bluetooth attachment, you are bound to end up being diagnosed with advanced stages of cancer (especially if you use a cell phone) well before a support representative comes on the line to find out what you are calling about.
Being the wise one I recharged my Bluetooth headset and placed the call to Dell's customer support number (it's a toll free number that routes to their Bangalore call center). I was greeted by a cheery automated voice lady who asked me to press a few buttons to indicate what I wanted to do - so I pressed 1 for reporting a problem, 1 for laptop (and then to my consternation realized that cheerful automated lady was not listing the Dell XPS laptop as a choice in the list of laptops), so I pressed 1 any way for the "Latitude series laptops" and then got Kenny G on the line. Kenny G tooted into my ears for the next 15 minutes while I waited for the eager Dell customer support representatives to answer my call. Come to think of it now, 15 minutes was not too long looking back at the times I've spent on hold on various customer support numbers.
A customer support lady finally came on the line and asked me for my laptop's service tag number. I gave her the number and she proclaimed joyously that I had a Dell XPS laptop. I said "yes ofcourse and I have a problem with it". She then asked me to wait while she transferred the call to Dell's Malaysian call center. Malaysia??? The kind lady helpfully explained that Dell XPS laptops were supported by their Malaysian call center and that the Malaysian center was far more busier than the Bangalore one so I should expect to be on hold for a lot longer.
That tip about the hold time proved to be useful because I finally ended up waiting on hold to the Malaysian call center for over 45 minutes.
After about 45 minutes of listening to some music that I no longer recollect - a friendly Chinese support representative came on the line and asked me again for the service tag number. I gave it to him and he then asked me what was wrong. Ok so finally I get someone who wants to know what is the problem.
So I explained to this guy while he patiently listened. He then asked me if I could switch on the laptop and get into Windows - to which (stifling expletives) I explained to him again that the display was kaput and I didn't know whether the laptop was showing windows or doors when I switched it on. "Ahhhh", he said.
He then asked me to be on hold while he filled in a complaint. More music and after about 15 minutes he finally came back on the line and gave me a reference number for the complaint and explained that someone will attend to the problem the next business day. I thanked him (and my stars) and hung up.
The next day morning I promptly received a call from Dell's service partner in Chennai (TVS Electronics) who said that they had received the complaint and that they didn't have the necessary parts (a motherboard) to complete the replacement. The guy explained the motherboard had to be shipped from Singapore and would arrive in about 4 to 5 days time.
4 or 5 days went by and nothing happened. By now I had setup a desktop at office and was using that as my primary PC with whatever data I could salvage from backups made at various undisclosed locations across the globe. So I just let them have a few more days of breathing time.
After about 10 days of waiting (and a total of 3 weeks from originally reporting the issue via Dell's website) I could take it no longer so I decided to check my astrological forecast in the local newspaper and determine if it was the right time to call Dell's customer support hotline again.
My stars seem to have been shining much brighter this time around (last Friday) and within a couple of seconds I got the Bangalore lady on the line who then quickly transferred me to the Malaysian call center, where the Malaysian guy picked up the line within a couple of minutes! This was my lucky day (or perhaps no one ever calls a customer support line on Fridays). The Malaysian guy took my reference number, went through his magic books and proclaimed that the part in question was on its way from Singapore and would reach Chennai by Tuesday. I told him that my laptop was in warranty and it had "next day on-site service" and it was now over ten days since I had registered the complaint - to which he replied that the next day on-site will be in effect as soon as the motherboard reaches Chennai so I should expect my issue to be resolved on Tuesday or Wednesday.
I thanked the Malaysian guy and hung up wondering if Dell was shipping parts by catamaran or other similar human powered means that it takes the motherboard two weeks to reach Chennai from Singapore.
OK so Tuesday arrived - nice and bright. And around 11am this morning I got a call back from the TVS Electronics guy who said he had the part in question and wanted to know what would be a convenient time to come and do the honours. I informed him that my doors were open to him at all times and that he should make haste to arrive in front of said door in the shortest possible time.
So the guy arrived within an hour at my house and proceeded to dissect the laptop to pieces (I am reminded of movies where the protagonist rapidly takes apart and then reassembles a long range rifle). He replaced the faulty motherboard, uttered a few magic words and then closed everything up.
He then proceeded to systematically check each and every aspect of the laptop starting with the RAM, harddisk, keyboard, webcam etc to make sure all of them were working properly. Satisfied with the results he finally proclaimed everything was in proper working order and left with a cheery wave.
So in effect it took nearly a month for the issue to be resolved. I think the XPS laptops are some of the most powerful laptops made (mine actually clocks "5" on the Windows Experience Index while a dual-core 3GHZ HP behemoth desktop I now use at office barely manages a "3") but having to wait for one month to get an issue resolved is not acceptable especially on a laptop that one uses as a primary office machine. Which means I'm probably never going to use a Dell machine as my primary PC or laptop unless their service response time become "next day" as promised in their warranty.
The main issue I had with Dell was that they never responded to my initial complaint submitted via their website and then took two weeks to ship parts from Singapore once I filed another complaint by calling their customer support number.
Dell claims that it's support website is award winning. The guy I called up the second time in Malaysia had to just punch in my reference number and he was able to read off from some sort of consignment status screen on what was happening to the spare part that they had shipped to Chennai. Why can't they put this status page up on Dell's award winning website? That would have allowed me to just enter the reference number and take comfort in the fact that the parts had left the shores of Singapore without having to wait several hours on hold. I'm sure that such an option will also free up Dell's harried customer support representatives who are, for the most part, just reading out aloud from a computer screen. I'm sure Dell's customers are smart enough to punch in a number and read for themselves.
About the two week delay for shipping parts - I am not sure if this is intentional (you reduce 2 weeks from the warranty period in the process!) or part of one of those new fangled "just in time" ideas where the company doesn't purchase any spare parts until it's just the right time for the customer to blow their top. Agreed that Dell's prices are cheaper than other brands of similar configuration - but the last thing they want to penny pinch on is after sales service. Dell would have really wow'ed me if they had shipped that motherboard by overnight courier to Chennai and the TVS Electronics guy had landed up at my doorsteps the next day morning to do his magic. I know that costs more than the catamaran transport they ended up using but an overnight solution would have really made me an advocate of Dell's laptops and I am sure I would have sold atleast a couple of laptops for them just by talking about my experience.
Here's a recap of the vital dates.
April 27th, 2008: Problem with LCD noticed and I filed an online complaint.
May 5th, 2008: Fed up waiting for response to online complaint I ring up Dell customer support and get a reference number for the replacement.
May 20th, 2008: Problem finally resolved.
So in summary here's what I learnt from all this:
1. While the Dell XPS laptops are an excellent buy, don't depend on getting a quick resolution if you run into any hardware problems.
2. After having not used a laptop for almost a month I'm beginning to like desktops again. I got myself a Microsoft cordless keyboard and mouse for my office PC and the HP behemoth desktop PC with its myriad wires and "Uninterruptible Power Supply" unit looks a bit more appealing than it was 3 weeks ago.
3. Backup! I can't stress this hard enough. Whether you use a desktop or laptop or even a typewriter - always backup! The Western Digital Passport Elite 320gb has joined my gadget entourage and using it's WD Sync facility I can sync my desktop and laptop contents into its 320gb harddisk (email, files, bookmarks etc). The WD Sync is pretty nifty - it allows me to read/reply Outlook email using any PC that I connect it to even if that PC doesn't have Outlook installed. You can also install dozens of portable applications from www.portableapps.com on to the Passport Elite and take them with you wherever you go.
4. After having lugged laptops of various dimensions for the past 5 years from office to home and back - I'm beginning to think I should just use a desktop PC at office and leave work where it belongs (at office).